Forward by Hon. Chairman
Waghbakri Tea Brands delight millions of tea lovers all over the world.
 |
| Mr. Piyush Desai |
The Waghbakri Tea company has exceeded over INR Rs. 250 crores( US$ 65 million) annualy and sells 15 million kilograms plus of certified, premium teas tea annually.
The tea house offers many popular brands in tea bags and excusitively designed, exotic carton packings. The blending and packaging is done in the companies state of art plant in a 35000 sq.yard campus.
Waghbakri Group companies behold a highly futuristic outlook and constantly modernise their manufacturing bases that conform to International standards in packaging and production of finest certified teas.
The tea company employs professional managers, talented tea tasters and highly skilled staff that assures stringent quality controls and optimum production levels that are in tandem with the companies ever growing base of distribution network and brand loyals. The numbers grow by minutes.
Group Frontline
Mr. Pankaj Desai, Managing Director, graduate and highly experienced in the art of tea tasting with 30 years of experience. He handles finance and taxation as well.
Mr. Rasesh Desai, Managing Director, a qualified engineer highly experienced in the marketing and production of tea, which he manages efficiently. He spearheads the Company's fast growing tea exports.
Mr. Parag Desai, Whole time Director, MBA, Long Island University, USA is an engergetic young man highly experienced in tea tasting and is in charge of sales and marketing division and exports.
Mr. Paras Desai, Whole time Director, Diploma in Management Studies, Ohio State University, is experienced and enterprising, he is in charge of tea purchase and tea tasting department.
Since the begining....
The year 1892, on call from Mahatma Gandhi, Sir Narandas Desai left India for South Africa. He procured a tea estate in the year 1915. But facing racial discrimination in South Africa he left that country and came back to India with a certificate of merit from The Mahatma and few belongings, and years of experience as tea-estate owner to count on.
Year 1919, Sir Narandas established tea business in Ahemdabad. The company was named Gujarat Tea Depot with first retail outlet for wholesale teas at Gandhi Raod (erstwhile Richie Road).
Year 1925, WaghBakri brand was born now a favorite of millions of tea lovers.
Year 1944, the Good Morning brand of premium blended tea leaf was introduced for tea connosieurs, a blend rich in full bodied taste and aroma. The tea cuppers discovered it to be the right brand to begin their mornings fresh with a cup that cheers.
Year 1976 encouraged by the success Waghbakri tea house enters into large scale distribution of Good Morning.
Year 1980, Gujarat Tea Processors & Packers Limited was incorporated with the aim of selling quality tea products to the tea lovers in India and globally.
Year 1984, the Standard Tea Processing Co. Limited was established.
1989, D'ling Brand a pure certfied premium Darjeeling Tea was launched especially for tea connoisseurs. Darjeeling tea is popular for its smooth mellow flavor and overpowering aroma.
1991 the increased demand of packaged tea by professionals in the corporate segment initiated the launch of "Tea Quik" tea bags. The ultility of tea bag is immense. It is travel, worthy, quick to make at home hygenically.
1994, For the larger audience "Mili tea" was launched. Being an affordable quality tea in carton and jar, it finds place in the hearts of tea lovers all over the world.
1998, the WaghBakri brand launched Rajasthan, India.
1999, the WaghBakri brand enters the central Indian state of Madhya Pradesh.
Milestones
From Sir Narandas to the present 4th generation of professional managers.From a one retail outlet to more than 1,00,000 retail outlets.From one brand to many brands, with each brand a landmark.As times change, Waghbakri group moves forth with values and ethics firmly entrenched. Commissioning another world class plant in Nadiad (Central Gujarat) - Land already acquired.
WaghBakri House
Inaugurated in the year 2006, WaghBakri Corporate Office is dedicated to its founder and augurs new resolutions and futuristic vision.
In less than two decades, WaghBakri group has firmly grown by leaps and bounds the brands have firmly estabilished itself in the hearts of millions of tea drinkers in India and abroad. Waghbakri group shines forth as a top tea house in India despite the towering presence of multinationals and
Indian conglomerates.
WaghBakri group has crossed 100 years and is the fastest growing tea producers in India.
Times have changed, but values have been preciously preserved.
